Google Analytics Audit: Optimize Your Data, Maximize Your Impact
Is your Google Analytics account delivering the insights you need to drive business growth? Without proper setup and regular maintenance, your data can be incomplete, inaccurate, or even misleading. Our Google Analytics Audit service ensures that your analytics are correctly configured, reliable, and aligned with your business goals, so you can make data-driven decisions with confidence.
From fixing errors to optimizing tracking, we’ll help you unlock the full potential of Google Analytics.
What We Offer
Our Google Analytics Audit service provides a comprehensive review of your account to identify gaps, fix errors, and implement best practices for accurate, actionable data. Here’s what we cover:
Comprehensive Account Review
- Property & View Setup: We’ll ensure your account structure is optimized, with the right properties, views, and filters in place to provide clean, usable data.
- Tracking Accuracy: Are key actions like form submissions, downloads, or ecommerce purchases being tracked correctly? We’ll verify and refine your event and goal tracking setup.
Advanced Tagging & Integration
- Google Tag Manager (GTM) Configuration: If you’re using GTM, we’ll review your tags, triggers, and variables to ensure smooth integration with Google Analytics.
- Cross-Domain Tracking: Manage multiple domains or subdomains? We’ll ensure your tracking works seamlessly across your entire digital ecosystem.
Data Quality Assurance
- Spam & Bot Filtering: Say goodbye to skewed data. We’ll implement filters to exclude irrelevant traffic from bots and spam sources.
- Duplicate or Missing Data: We’ll identify and resolve inconsistencies to ensure your data is accurate and reliable.
Insights Alignment
- Goal & KPI Validation: Are you tracking the metrics that matter most? We’ll align your goals and conversions with your business objectives.
- Custom Dashboards: Simplify reporting with user-friendly dashboards that highlight the insights you care about most.
Ongoing Recommendations
- Ecommerce Enhancements: For online retailers, we’ll optimize Enhanced Ecommerce tracking to provide deeper insights into product performance and customer behavior.
- Advanced Features: From attribution modeling to audience segmentation, we’ll identify opportunities to leverage advanced Google Analytics features.
Why Work With Us?
A properly configured Google Analytics account is essential for understanding your website’s performance and identifying growth opportunities. Here’s why businesses trust us with their analytics:
- In-Depth Expertise: With years of experience in Google Analytics, we know how to identify and fix even the most complex issues.
- Customized Approach: No cookie-cutter solutions here. We tailor every audit to address your specific challenges and goals.
- Actionable Insights: We don’t just fix errors—we empower you with clear, actionable recommendations to improve your data strategy.
- Future-Proofing: As analytics platforms evolve, we ensure your setup is ready for new updates and features, like GA4 migration.
Gain Confidence in Your Data
Stop second-guessing your analytics. With our Google Analytics Audit, you’ll gain a crystal-clear view of your website’s performance and unlock the insights you need to grow your business.
Contact us today for a free consultation, and let’s ensure your data is working as hard as you are!